Strategy sets direction.
Your challenge
Where marketing, operations, and technology intersect, strategy execution usually gets complicated. Marketing and IT are often separate worlds, speaking different languages. Yet the entire organization needs to move as one.
Especially when it comes to customer experience (CX) and digital transformation, which impact every function. You’ve probably seen this before.
My solution
As a (fractional) marketing executive I am your sidekick. Your seasoned co-driver. With countless valuable miles under my belt. My hallmark? Versatility. It’s what you need to connect individual sub-domains like CRM & loyalty, e-commerce, brand, and activation marketing into one cohesive customer experience.
Strategy sets the course—I’ve crafted many myself. But only execution delivers growth and value. That’s why I’m laser-focused on making things happen. I take ownership. Untangle complexity. Ensure the right conditions for value-driven execution. Powerful. Goal-oriented. Accelerated results. Available as an interim manager and a program or contract basis. Or, if it feels like “till happily ever after”, in a permanent position.
Just DO it.
What you get
In execution
- A comprehensive approach.
- Seamless alignment between marketing and IT.
- A clear, value-driven roadmap.
- Hands-on management of internal and external partners.
- Transparent communication across all levels—from C-suite to operations.
Top-line
- Marketing campaigns that resonate better.
- Loyal customers who buy more, and more often.
- Higher conversion rates both online and in-store.
- A brand with a consistent customer, employee, and candidate experience.
- After all, your team has to feel the brand inside to deliver it outside.
Bottom-line
- Better performance insights.
- More efficient marketing operations.
- An agile, cross-functional way of working across the organization.
- Unlocked growth potential for your teams.
- Operational excellence.
Clients say
I always deliver
quality and results.
Value for money.
Value beyond expectations
What sets me apart is my relentless focus on delivering more value than anticipated. I don’t just execute—I elevate. Here’s what that means for you:
- Immediate Impact: I dive in from day one, making a difference where it matters most.
- Holistic Integration: Change isn’t siloed; it affects your entire organization. I ensure every part works in harmony.
- Cross-Functional Leadership: Whether navigating the intricacies of marketing, operations, data, or technology, I bridge the gaps and unify the team.
- Cultural Agility: I thrive in diverse, global settings and understand the nuance of working across cultures.
- Strategic Insight & Tactical Excellence: I speak the language of both the C-suite and IT, bringing clarity and alignment across all levels.
- Consistent, Measurable Results: With a track record of success, I deliver not just promises, but tangible outcomes.
- Dedicated Partnership: I’m not just a consultant—I’m a committed partner, regardless of the project duration.
- Energy & Precision: High energy and focused execution define my approach, ensuring your goals are not just met, but exceeded.
Clients repeatedly tell me I’m more than a service provider; I’m a catalyst for meaningful change. You’re not just hiring expertise—you’re gaining a dedicated ally in your pursuit of growth.