Experience
The value of experience? Knowing what works — and what doesn’t. By staying ahead in the field, I’ve grown into a well-rounded, versatile marketer. Here’s what you can call me for:
- (Data-driven) marketing
- Growth & Marketing strategy
- Customer experience (CX)
- Brand Experience (BX)
- Digital Transformation
- Customer Relationship Management (CRM)
- Loyalty, acquisition & retention
- Brand communication
- Product marketing (GTM)
- E-commerce
- Leadership
- Marketing operations
- Business operations
- Team development
Experience that proves its value in today’s demanding era of experience and transformation.
Soft skills
Achieving results takes more than just operational and technical know-how. Who you are as a person plays a big role in success. Here’s what clients and colleagues say about working with me:
- Strategic thinker
- Pragmatic doer
- Critical thinker
- Analytical
- Solution-oriented
- Committed & loyal
- Empathetic
- Proactive
- Energetic
- Creative
- Communicative
- Connector
- Skilled in stakeholder management
- Flexible
- Adaptable
- Cross-functional leadership
- Cross-cultural leadership
- Big-picture perspective
- Strong attention to detail
Playbook
I help you bring clarity, sharpen focus, and execute your strategy. With clear priorities and results-driven execution — creating value where marketing, operations, and IT meet.
The benefits:
- Immediate operational impact
– I hit the ground running. - Backed by a proven, no-nonsense digital transformation playbook
– focused on value creation, growth, and scalability. - Strong execution power – turning strategy into concrete, measurable results.
- A clear focus on brand and customer experience
– customer first. - Understanding of tech and organizational impact
– across customer-driven B2C and B2B, as well as tech-led environments. - Operational excellence
– because transformation always affects your processes.
Clients say I always deliver quality
and results. Real value for money.
Your rewards
In execution
- A comprehensive approach.
- Seamless alignment between marketing and IT (MarketingOps).
- A clear, value-driven roadmap.
- Hands-on management of internal and external partners.
- Transparent communication across all levels—from C-suite to operations.
Top-line
- Marketing campaigns that resonate better.
- Loyal customers who are highly engaged, buy more, and more often.
- Higher conversion rates both online and in-store.
- A brand with a consistent customer, employee, and candidate experience.
- Marketing and consumer technology that delivers on promise.
Bottom-line
- Better performance insights (KPIs/OKRs).
- More efficient marketing operations (operational excellence).
- An agile way of working across all business areas.
- Unlocked growth potential for your teams and individual team members.
- Freed up CX/marketing budget from a cleaned-up ICT landscape.